PRODUCTION HOUSE

Original Studio

CLIENT

Thiên Long

CATEGORY

TVC

THIÊN LONG - BACK TO SCHOOL!

A LITTLE PIXEL. A WORLD OF IMAGINATION.

For Thiên Long’s Back to School campaign, OG brings each character’s imagination to life through a playful pixel alter ego — a digital companion that reflects their personality and adds a new dimension to their everyday world.

Pixel graphics weave into live action, making each student’s world richer, more colourful, and full of possibility. These imaginative worlds connect with the act of using Thiên Long products, bringing self-expression into the story through every stroke.

An invitation to explore your imagination, express your individuality, and make your mark with Thiên Long.