PRODUCTION HOUSE
Original Studio
CLIENT
Wake-up 247
CATEGORY
TVC
WAKE-UP 24/7
“Stay Focused. Stay Ahead.”
This film reimagines Wake-Up 247 Tăng Lực Vàng as more than an energy drink — but as a productivity companion for today’s fast-paced working life. OG crafted a series of familiar everyday environments and paired them with the director’s playful overreacting storytelling style, turning common workplace challenges into entertaining visual moments.
Through exaggerated reactions, relatable situations, and carefully designed sets, the film brings the product’s focus-enhancing benefit to life in a way that feels both engaging and memorable.
The result is a seamless fusion of functional communication, lifestyle storytelling, and comedic entertainment.